CHAPTER 1: THE HUSTLE PLAYBOOK
Excerpt from the book "Her Hustle is HolyTM: The Glow-Up Guide to Starting a Business—God's Way." Click here to purchase your copy!
What immediately comes to mind when you think about the hustle? Does it invoke images of fictional hustlers, such as SuperFly, The Mack, Nino Brown, O-Dog, Detective Alonzo Harris, Ghost, Tasha, Tariq, Tommy, Lucious, Ronnie, Stony, Cookie, or Cleo? These hustlers are often portrayed as street-savvy pimps, escorts, drug dealers, extortionists, robbers, or con artists. They are slick, sly, and shady. Their business dealings consist of drug trafficking, prostitution, gambling, bribery, extortion, and a whole lot of blood. Well, I think it’s safe to say that’s not the vibe I’m going for here! Ya’ think?
Instead, think more of real hustlers such as Madam C.J. Walker, Sheila Johnson, William F. Pickard, Mellody Hobson, Tyler Perry, Daymond John, Cathy Hughes, John Hope Bryant, Michael Jordan, Byron Allen, Venus and Serena Williams, Russell and Ciara Wilson, Tamron Hall, Jennifer Hudson (hey girl—are we cousins?), Issa Rae, Tracee, Barrack, Michelle, Denzel, Lebron, Oprah, Beyoncé, Rihanna, Zendaya, Viola, Kendrick, Keke, and Kerrie, among others. They are strategic, street-savvy, and smart. These hustlers are authors, entrepreneurs, executives, investors, lawyers, filmmakers, producers, fixers, directors, detectives, athletes, actors, singers, rappers, dancers, doctors, a president, a first lady, and philanthropists.
These men and women are changing the game, setting new standards, raising the bar, and making their mark. They’re out here breaking down barriers, pushing past limits, and reaching new heights with their unstoppable drive and creativity. Their journeys are hecka inspiring, showing us that with passion, hustle, and heart, you can make your entrepreneurial dreams a reality. Yeah, that’s the vibe I’m going for! You catching it?
Just so we’re vibin’ and speakin’ the same language—when I say ‘hustler’ in these pages, this is the kind of grind and mindset I’m talkin’ about:
-A hustler is a believer who trusts God to open doors hustle alone can’t.
-A hustler is a go-getter who doesn’t wait for opportunity—they create it.
-A hustler is a strategist who works smarter, not just harder.
-A hustler is a visionary who sees possibility where others see problems.
-A hustler is a builder who makes money without compromise.
-A hustler is a champion who rises regardless—come problems, pressure, or pain.
-A hustler is a purpose-chaser who lives in expectancy of the overflow.
You tracking with me? Very good. Let’s get to it. Because this book is called Her Hustle is HolyTM, I’m putting the spotlight on female hustlers. No offense, fellas, but this one’s for the ladies.
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Business is my passion! I own a thriving CPA and consulting firm and look forward to crisscrossing the globe teaching biblicalpreneurship. My mission is “to raise up Biblicalpreneurs for the advancement of the Kingdom!”
It is my personal “BHAG”—Big Hairy Audacious Goal—to help launch 100,000 successful, women-owned businesses that will give $1,000,000 each towards advancing the Kingdom of God. That would be a total of $100 billion for the Kingdom!
Sounds like a lofty goal, but, girl, it wouldn’t be a BHAG if I thought I could do it in my wisdom, strength, and power alone. This is a God-sized goal that only God can do, and for Him, it’s light work—ain’t even break a sweat! Are you and your business down to trust God and be one of the 100,000 bold biblicalpreneurs dropping $1,000,000 to push the Kingdom forward? Well, all right then, let’s do this thang!
By now, you’re wondering, what’s a BiblicalpreneurTM? Say less, I got you. Here’s the definition, straight from the source … me:

A BiblicalpreneurTM doesn’t just hustle—they walk in faith, wisdom, and obedience. Business becomes ministry when every decision is backed by scripture, saturated in prayer, and designed to serve both purpose and people. This ain’t hustle culture, it’s Kingdom culture—you don’t just sell, you shift atmospheres. This biblicalpreneurial journey isn’t about being flawless—it’s about being faithful. It’s about living a life that reflects God’s nature. Not just on Sundays, not just how well you quote scripture—but in how you show up in the boardroom, the breakroom, and every space in between. As a BiblicalpreneurTM, when God gives the vision, He will supply the strategy, strength, and spiritual stamina to finish the work.
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Sis, get it on the hustle and let me help you stop thinking about it to being about it! Start that business and become one of the successful biblicalpreneurs who will commit to giving $1,000,000 to advance the Kingdom. You got this!
To read more about being a BiblicalpreneurTM and how to start your biblicalpreneurial journey, click here to purchase your copy of the book "Her Hustle is HolyTM: The Glow-Up Guide to Starting a Business—God's Way."